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Agents,
built by an operator.

Custom AI agents for the leverage points in your growth stack — built by someone who ran the teams they replace, not sold AI at a conference.

Quince
Koala
Prose
Parade
Vera Wang
Vivino
L'Oréal
The Beard Club
Tempo
Spice House
Popcorn for the People
01 / The thesis

Most "AI agent" work in market right now is demos and decks. Our team has spent years running growth functions — so when we build an agent, we know the real bottleneck it has to clear, the systems it has to plug into, and the metrics it has to move. Agent engineering here is operator engineering.

02 /What we build

The agent catalog.

A—01 · Growth Live

Growth & ad-ops agents

Creative briefs from your own winning ads. Daily paid-media reporting that reads like a strategist wrote it. Ad-ops agents that flag, pause, and propose — not auto-pilot, real-operator assist.

  • Creative strategy briefs
  • Daily paid-media digest
  • Anomaly & pacing watch
  • Concept-to-testing pipeline
A—02 · CRM Live

Lifecycle & CRM agents

Segmentation that evolves with your customers. Email and SMS copy variants tuned to voice. Journey audits that read every flow and propose upgrades — weekly, not quarterly.

  • Dynamic segmentation
  • Flow copy generation
  • Win-back + retention logic
  • Klaviyo/Iterable native
A—03 · Support Live

Support & service agents

First-touch resolution for repeatable tickets. Smart escalation to humans when stakes rise. Voice-matched responses trained on your brand's actual tone — not a generic assistant.

  • Tier-1 ticket deflection
  • Escalation routing
  • Refunds, returns, subscriptions
  • Gorgias / Zendesk / HelpScout
A—04 · Ops Live

Internal ops agents

Finance rollups. Weekly data digests across Shopify, GA, ad platforms, warehouse. Workflow agents that sit inside Slack and run the checks a junior analyst used to run.

  • Cross-platform reporting
  • Finance / FP&A rollups
  • Slack-native workflows
  • Data QA & anomaly detect
A—05 · Research Live

Research & intel agents

Competitive monitoring that reads the web like a strategist. Ad-library scrapers with summary + takeaway. Customer review digest agents that tell you what's changing before metrics do.

  • Competitor ad monitoring
  • Voice-of-customer digest
  • Category trend reports
  • Landing-page audits
A—06 · SEO Live

Content & SEO agents

Content agents that brief, draft, and edit at the quality bar of a lead editor. Technical SEO auditors that crawl and prioritize. Editorial calendars that actually ship.

  • Brief + outline + draft
  • Brand-voice editing pass
  • Technical SEO crawl
  • Programmatic page systems
A—XX · Custom Bespoke

Custom bespoke agents — your hardest workflow.

The above are the common asks — but most engagements start with a workflow nobody has automated yet. That's the fun work. If you can describe the shape of the problem, we can almost always build the agent that solves it. Every build is custom-fit to your stack, data, and voice.

  • Scoping workshop (1–2 weeks)
  • Prototype within 3 weeks
  • Production deploy + handoff
  • Ongoing tuning retainer
03 /In practice

What an agent actually does.

Example: creative ops agent.

A DTC brand runs 40+ ad concepts a week. A junior strategist used to spend 6 hours briefing them. Now an agent reads yesterday's winners, pulls voice-of-customer from reviews and support, writes briefs in the brand's format, and drops them in the creative team's Notion by 9am.

The strategist reviews instead of writes. Creative throughput doubles. Quality goes up, not down — because the agent has context the human didn't have time to gather.

It's not autopilot. It's leverage. Every agent we build has a human in the loop where it matters and a clear metric it's accountable to.

AGENT · creative-ops-01live
01 · Read top ads (past 7d)sync
02 · Pull voice-of-customerok
03 · Draft 8 concept briefsok
04 · Strategist reviewhuman
05 · Publish to Notion09:00
04 /How it gets built

Scope, ship, maintain.

01 / SCOPE

Workflow audit

We map the workflow together. What it takes, what it spits out, where it breaks. If agent isn't the right answer, we say so.

Week 1
02 / DESIGN

Agent spec

Decide tools, data, human-in-loop points, eval criteria. One page you can actually read. Approved before we write code.

Week 2
03 / SHIP

Prototype to prod

Prototype in a week, production deploy inside a month. Monitoring, logs, a kill-switch. Real tools in your real stack.

Weeks 3–6
04 / TUNE

Maintain & evolve

Agents degrade if left alone. Monthly tuning retainer keeps prompts, tools, and context fresh as your business moves.

Ongoing
05 /Engagement models

Three ways to work together.

Fixed scope

Single agent.

Project fee · 4–6 weeks

One workflow, scoped and shipped. Best for proving the model before you commit to a broader program.

  • Scoping workshop
  • Full build + deploy
  • 60-day tuning included
  • Documentation + handoff
Light touch

Advisory + audit.

Flat fee · 2 weeks

For teams with internal builders who want a senior operator to stress-test the roadmap, pick the right first build, and avoid the AI-slop pitfalls.

  • 2-week engagement
  • Stack + workflow audit
  • Prioritized agent roadmap
  • Office hours for team
06 /Questions

Reasonable skepticism.

Is this just a wrapper around ChatGPT? +
No. A prompt is not an agent. What we build has access to your real tools, your real data, and runs on a schedule or a trigger. Claude / GPT is the reasoning engine — but the agent is the system around it: the tool integrations, the eval loop, the guardrails, the human-in-the-loop points. That's the engineering.
How do you make sure it doesn't go rogue? +
Every agent has clear authority boundaries, logged actions, and a human-in-the-loop at decision points that matter. We don't ship agents that send emails to customers or move money without a human sign-off step unless we've earned that trust through weeks of supervised runs.
Will it work with my stack? +
If your stack has an API or a webhook, yes. We've built against Shopify, Klaviyo, Iterable, Gorgias, Zendesk, Attentive, Meta/Google ads APIs, Slack, Notion, Linear, Airtable, and more. When a tool has no API, we work around it — often an agent that drives a browser is the answer.
What if the agent stops working? +
Agents rot. Models change. Tools change. Your business changes. That's why every engagement includes a tuning retainer — monthly reviews of agent output quality and whatever needs to change to keep it on-spec. No "ship and vanish" on agent work either.
Will this replace my team? +
Partially, yes — and that's part of the point. The best agents we've built make small teams do the work of large ones. Strategists spend more time strategizing, creatives spend more time creating, ops people spend more time actually operating. Teams will be leaner going forward; we help you figure out where the leverage is and build toward it honestly.
How is this different from an AI agency? +
We've run the functions we're now automating — the CMO seat, the growth lead seat, the CRM seat, the ops seat. Most AI agencies have engineers who've never actually run a marketing P&L. That context gap is the whole difference between an agent that looks impressive in a demo and one that moves a real metric.
07 / Ready to build

Let's build the
right one first.

A 30-minute discovery call — no deck, no pitch. We'll map the workflow, pick the right first agent, and talk through what good looks like.

Tweaks v1

Native